Wine Grapes

  • GVP $185 million est. Up 12% year-on-year.
  • Prices remained under significant pressure due to high wine inventory and lacklustre global demand.
  • Exports were stronger as China removed punitive tariffs on Australian wine.
NSW wine grape production increased 18% during 2023-24. 154 Despite the annual increase, production was 19% below the 10-year average. 154 Although this was the third successive year of below average production, prices continued to fall as wine producers struggled to clear significant excess existing inventory, especially for red wine. For many producers, current red wine grape prices are below the cost of production. Given that both the excess inventory and over production are global problems some producers may have to make the difficult decision to reduce production or exit the industry.

Production

Stocks to sales ratio for Australian wine

  • Total
  • Red
  • White
Source: Wine Australia 2024
Production increased 18% to 418 thousand tonnes however for the third consecutive season the crush was well below average (19% below the 10-year average). 154 Whilst growing conditions were variable across NSW’s wine growing regions, they were broadly supportive of increased production. However, the overall crush was below average primarily because of deliberate decision made by producers to reduce production, especially in the warmer, inland regions. As noted by Wine Australia, “these decisions include reduced purchasing of uncontracted fruit and the imposition of yield caps by wineries, and management of vineyards to reduce crops, harvesting of grapes to the ground, resting of vineyards and vine removals by grape growers”. 154 Over 85% of NSW’s wine production comes from warmer inland regions such as the Riverina and Murray Darling – Swan Hill regions and it is these regions which are suffering the most from the global wine oversupply. The Riverina grape crush was up 15% year on year but 16% below the 10-year average and the second lowest on record. Despite years of below average production the wine stock to sales ratio (a measure of inventory relative to consumer demand) remains historically high, especially for red wine. 154 As the oversupply of lower value wine in Australia is being mirrored in other large wine producing countries such as France, South Africa, Italy and Chile, reducing inventory has been difficult for wine producers.

Price

Higher production led to lower prices, with the average price falling 10% to $393/tonne. 154 Price falls were more extreme for red wine which fell 12% to $382/tonne. 154 White wine grapes fell 9% to $399/tonne. 154 Price falls were most extreme for red wine in warmer regions where prices were already below the cost of production. Riverina wine grapes averaged $329/tonne, down 7% year-on-year whilst red wine grapes from the Murray Darling/Swan Hill region fell 25% to $294/tonne, 154 with reports of even lower prices for some producers. Prices for grapes from the warmer regions are now 48% lower than the peak achieved in 2020. 154 Average prices in cooler, premium areas also fell 2% however these falls were from much higher levels and following successive years of price increases. 154 Red wine grapes from the Hunter region bucked the broader trend and increased 5% to $2,149/tonne primarily due to a 20% fall in the crush. 154

NSW Wine Grape Prices ($/tonne)

  • Warm region average
  • Cooler region average
Source: Wine Australia 2024

Trade

Bulk Wine Export Prices ($US/litre)

  • Australia
  • Chile
  • Italy
  • South Africa
  • Spain
Source: Ciatto 2024
NSW wine exports increased 7% to $442 million. 79 Exports to the United States increased 15% to $209 million and accounted for 47% of total exports. 79 Exports to the United Kingdom, which is NSW’s second largest export market by value and largest by volume, fell 9% to $86 million. 79 Although the volume of exports fell average unit price increased 8% to $2.70/litre. 79 Given the significant oversupply of wine, overall Australian exports are very important for helping to clear the excess inventory. Australian exports were up 15% to $2.3 billion primarily due to the reopening of the Chinese market during the year as China agreed to drop punitive tariffs on Australian wine. 79 Although exports to China only recommenced in April 2024, significant restocking by Chinese buyers meant China was Australia’s second largest export destination for the year. In the last three months of the year exports were up 58% compared to the same period in 2022-23, thanks to higher Chinese exports. 79 Exports to China made up 45% of total exports over the last 3 months of the year. 79 Although NSW does not export significant quantities of wine to China, anything which helps clear excess overall inventory helps NSW wine producers. Whilst the reopening of the Chinese market is unlikely to solve the current wine over supply issues on its own, it is an important step in better matching supply with demand. Australian export prices for bulk wine are now the lowest in the world which should further support exports. 44

Outlook

Warmer inland regions of NSW continue to face significant challenges as a result of the current wine oversupply. Both growers and wine makers are struggling with high inventory levels and low prices. The reopening of exports to China will help, however, wine consumption in China is now 30% lower than prior to the imposition of tariffs. Nevertheless, higher exports to China will help the industry find some balance between supply and demand. A Viticulture and Wine Sector Working Group which includes representatives from each state and territory in Australia as well as key industry group has also been established with the aim of making recommendations to Agriculture Ministers to address the oversupply challenges facing grape growers and wine makers.

DPIRD Initiatives in Focus

Grapevine Management Guide 2024-25

The Grapevine management guide for 2024-25 publication is available, providing crucial information for wine industry professionals on vineyard management, pests and diseases, as well as biosecurity updates.

wine

The Grapevine management guide was published in August.

This guide is one of NSW Department of Primary Industries and Regional Development's flagship publications. Such publications are a crucial means of providing information to wine industry professionals.

This year’s edition includes articles on:

  • our Rootlings' Network program and the conference
  • the under-vine ground cover project
  • the resting vineyard trial
  • scale and mealybug incidence and management in the vineyard
  • powdery mildew and downy mildew-resistant grapevine selections
  • red blotch virus
  • Tocal's vineyard emergency response training (VERT)
  • crown gall in NSW

Click here for your copy of the Grapevine Management Guide 2024-25.